Celestial perfumery that eclipses the ordinary.

Elara began with a vision that curiously asks: what if  fragrances could hold the stillness of space and a magnetic pull like that of a moon? Named after Jupiter’s enigmatic moon, Elara brews magic with its sophisticated fragrances. Crafted in India, our scents are memorable with an atelier-like sillage, whispering quiet luxury. Like we say, we eclipse the ordinary.

In the delicate line between night and dawn.

There is a fleeting moment when light meets shadow. That tension is our muse.

Elara’s story is based on a distant moon circling Jupiter: dark-toned, radiant, a bit rough around the edges yet it  stands out unlike any other. We portray that very attribute as bottled elixirs: luminous, lingering and timeless.

Founded by a selenophile who adores the infinite space and poetically enough, feels a pull towards the moons, Elara amalgamates the ethos and art of traditional perfumery with a flair of the cosmos’ anecdotes. We incorporate avant-garde naturals and anomalous molecules. Each fragrance narrates our story and emanates grace. Long after the wearer leaves the room, a soft trail of the fragrance lingers, leaving behind an ethereal sillage. 

Elara is our way of reciting our fondness of the moon to the world. Think of it as an essence of the infinite, the unknown and the luminous…a delicate vial of it all, bottled.

Elara. Eclipsing the Ordinary.